Group ECD Dentsu Creative Vietnam/Dentsu Redder
Creative Director at MullenLowe, Vietnam 
Creative Director at Phibious, Vietnam 
Associate Creative Director / Head of Art at Phibious, Indonesia 
Senior Art Director at Forchets, Milan 
Junior Art Director at Sudler & Hennessey International, Milan

Jury Experience: 
Adfest 
OneShow Asia 
Caples 
MadStars
MadStars Young Stars 
Vietnam Young Lions
Latvia ADC 
AdForum PHX
RedApple
Meta Reels One Club

#MadeInItaly and shaped by time in Europe, the United States, Indonesia, and now Vietnam, I’ve built my career around culture, craft, and curiosity.
My work spans fashion, lifestyle, and purpose-led campaigns, always aiming to create something emotionally sharp and visually striking.

From repositioning a Vietnamese sneaker brand as a cultural symbol to designing ceramic storytelling for UNICEF, I look for ideas that live beyond the screen.

I don’t chase trends. I chase truth, emotional impact, and ideas that leave a dent.

2025 ONE Show 2x Shortlists
2025 ADC Awards 2x Shortlists
2025 NEW YORK FESTIVAL 1x Shortlist 
2025 MADSTARS 2x Crystal, 1x Shortlist
2025 Cresta 2x Shortlists
2025 Creativepool 1x Shortlist
2025 The Work 13x Acceptances
2024 ONE Show 5x Shortlists
2024 ADC Awards 4x Shortlists
2024 MADStars 1x Bronze, 6x Finalists
2024 Adfest 2x Bronze, 1x Finalist
2024 The ANDYs Global Shortlist
2024 The ANDYs APAC Finalist
2024 Caples 2x Shortlists 
2024 The Work 10x Acceptances
2024 Vietnam Creative Agency of the Year
Campaign Brief Best Outdoor/Experiential Ad of the Week 
Little Black Book Best Work of the Week

2023 ONE Show 2x Merit, 7x Shortlists
2023 ONE Asia 1x Bronze, 2x Merit, 5x Shortlists
2023 ADC Awards 3x Merit, 6x Shortlists
2023 MADStars 3x Crystal, 8x Finalists
2023 Spikes 1x Shortlist
2023 The Work 10x Acceptances
2023 Vietnam Creative Agency of the Year
Campaign Brief Best Interactive Ad of the Week x2

2022 ONE Show Asia 2x Merit, 4x Shortlists
2022 MADStars 2x Bronze, 2x Crystal, 6x Finalists
2022 Caples 1x Finalist 
2022 The Work 10x Acceptances
2022 MMA Apac 1x Bronze

2021 ONE Show 1x Bronze, 1x Merit, 5x Shortlists
2021 ONE Show Asia 1x Merit, 4x Shortlists
2021 AdStars 1x Silver, 2x Bronze, 4x Finalists
2021 The Work 6x Acceptances
2021 Vietnam Creative Agency of the Year
Campaign Brief Best Print Ad of the Week
Lürzer's Archive Best Print Ad of the Week
2020 ONE Show Asia Showcase 3x Winners 
2020 Caples 1x Bronze, 2x Finalists 
2020 MMA Global 1x Bronze
2020 MMA Apac 1x Silver 
2020 MMA Vietnam 1x Gold, 1x Silver, 1x Bronze 
Campaign Brief Best Interactive Ad of the Week

Lürzer's Archive Cover, Issue 5+6 2020
Lürzer's Archive, Issue 1+2 2021
Lürzer's Archive, Issue 5+6 2021 
Lürzer's Archive, Issue 1 2023
Lürzer's Archive, Issue 4 2023​​​​​​​
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